The Shift in Counterfeit Trends

The Pokémon franchise has long been a powerhouse in the collectibles market, but a new report highlights a concerning trend. According to PSA's inaugural Fraud Report, Pokémon characters have surged to dominate the list of most-counterfeited trading cards, now holding six of the top 10 positions. This shift marks a significant change in the hobby, as Pokémon mascots have effectively pushed aside legendary sports icons—including basketball greats—who previously held these spots.

Staggering Statistics on Fraud

The data released by PSA paints a sobering picture of the current state of the industry. Fraudulent activity linked to counterfeit cards resulted in losses exceeding $200 million last year, representing a 45.3% year-over-year increase across the entire sector. Pokémon cards, in particular, have seen an aggressive rise in illicit activity:

  • A 125% year-over-year increase in counterfeit cards.
  • An alarming 407.2% spike in altered Pokémon cards.

The current top 10 list of most-counterfeited cards features a mix of both gaming and sports icons, including Gengar, Tom Brady, Rayquaza, Umbreon, Mewtwo, and Ken Griffey Jr.

Expanding Scope: Beyond High-Value Assets

Perhaps the most significant takeaway from the report is the changing strategy of scammers. Counterfeiters are no longer exclusively focusing on rare, six-figure assets. Instead, they are increasingly targeting mid-tier and inexpensive cards, as well as common promotional items. Fraudsters are betting on a simple human psychology: collectors are less likely to perform rigorous authentication on a $50 card than they would on a $50,000 investment piece.

As scammers follow the high liquidity and global volume of the Pokémon market, collectors are being urged to exercise greater caution with their acquisitions, regardless of the card's perceived market value.

Protecting the Hobby

This report serves as the first comprehensive look at fraud patterns from the grading giant, PSA. Beyond identifying the threats, the company outlined various safeguards designed to mitigate risk and protect the integrity of the hobby. For those active in the market in 2025—whether opening new packs or purchasing individual cards—thorough research and professional authentication remain the best defense against fraudulent items.